Young designer Massimo Giorgetti presented his first collection for MSGM in Milan after his show at Pitti Uomo last season. MSGM fall/winter 2014/2015 collection is very youthful and colorful with a lot of cool prints, vibrant colors and witty slogans. He printed lyrics of the song ‘What is the Truth’ by Johnny Cash on sweaters and shirts and used the words ‘Truth’ and ‘Beauty’ to point out that those are the keywords for MSGM.
The collection is casual and sporty, designed especially for young people. There are some interesting contrast such as the combination of camouflage pattern and tartan, long and short sleeves, or an elegant dress matched with sporty jacket.