L’Oreal Professionnel introduced a role of a global spokesman for this famous brand of hair care products. It is going to be the famous actress Kirsten Dunst who starred in films such as ‘Marie Antoinette’, ‘Melancholia’, ‘Spiderman’ and ‘The Virgin Suicides’.
The campaign will be launched later this month and Dunst will be appearing in adverts for brand’s products such as Tecni.Art, Wild Stylers, Beach Waves and Absolut Repair Lipidium. “L’Oréal Professionnel empowers hairdressers to transform and reveal the beauty in each woman all over the world. It makes me very proud to be a part of this stunning project”, she said when appointed as brand’s first global spokesperson.